Perspective
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Every project is a chance to try something new, look at something with a fresh perspective and do something for the first time.

[ Content Strategy | Media Plan | Social Media ]

ASIA’S GOT TALENT

Tasked by AXN Asia to manage the social media campaigns for season 2 and 3 of Asia’s Got Talent, we developed the overall content strategy and conceptualised social activation ideas to drive engagement in key markets. The campaigns ran on Facebook and Instagram, and stretched across 6 markets in Asia.

Let’s make results together.

Client

AXN ASIA

Role

Art Direction
Content Strategy
Design
Media Strategy

Deliverables

Brand Guide
Localised Content Planning
Thematic Campaigns

Date

Season 2 8 Sep - 21 Dec 2017 Season 3 8 Jan - 18 Apr 2019

Engaging Brand Content

Bringing the show experience into social media.

Following the overall content strategy we developed, we took charge of the Asia’s Got Talent Instagram page and brought the experience into social media by keeping the content engaging, relevant and up to date.